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BEIJING, Aug. 25 (Xinhua) -- At first glance, little may set Duncan Clark apart from other foreign business executives in Beijing's CBD, with his dapper appearance and Mandarin-peppered English. But in fact, he has worked as an adviser for Jack Ma, the maverick founder of Alibaba Group, when China's largest e-commerce company was founded in a small apartment back in 1999.
Now Clark, who comes from Britain, has written a book about Ma and his monolithic company, "Alibaba: The House That Jack Ma Built."
Clark, in a crisp blue business shirt, sat down with Xinhua recently for an exclusive interview in the office of his consulting firm next to the CCTV "big pants" building to talk about his book on the eve of the G20 summit to be held in the Chinese city of Hangzhou -- incidentally, Ma's hometown in Zhejiang Province. Ma, who chairs the B-20 SME Development Task Force, is expected to attend the summit.
So what is the book about? Clark put it in a nutshell. "The book is really about two things: the Internet coming to China, the rise of the private sector. The combination is like an explosion, and Ma Yun is the guy with the match," Clark said.
Then of course there is "Jack" himself, as Clark mostly referred to Ma Yun, Alibaba's larger-than-life founder and chairman. After all, what good would a book on Alibaba be without mentioning Jack?
"His sense of humor is the first thing you notice," Clark said, adding that Jack would say "crazy things," for example that his company would be bigger than Amazon's or that he would rule the world -- all big visions while sitting in a little room. "You had to laugh. But somehow you didn't laugh at him, you were laughing with him ... but somehow, there was something about him that just seemed different."
Though he appeared to be a bit of an oddball, Clark said Jack proved himself to be "a team leader and a great communicator." Also, Jack had a knack for telling stories and "making people feel relaxed ... he makes you feel like he's talking to you, even if you're in a room of 3,000 people." Yet behind his Forrest Gump-like facade, Jack is actually "very strategic," a man who is always "looking, learning, building ideas."
In fact, Jack is a pragmatist at heart. Born into a modest background in China's Zhejiang Province, one could say that Jack was also born right into China's merchant culture. Bad in math, he "turned to his sense of imagination and his ability to be a performer" while hawking plastic carpets to supplement his income from teaching and translating. "He understands what it is to be a small merchant," Clark said. Also, he said, Jack understands his customers. "The success of Alibaba is really Taobao (Alibaba's consumer-to-consumer portal). The key to understanding Taobao is understanding the customer." A true-blooded business tycoon, "he'll do anything to get the deal."
And Jack is ambitious. "The strongest thing about him is ambition. The weakest thing about him is his ambition," Clark said, citing Alibaba's massive money market fund, Yu'e Bao, as an example, which shocked banks and had people turning against him. Still, thanks to Jack's strong communication and motivation skills, others "follow him into battle."
Clark mentioned Tencent as a foil to Alibaba. "Tencent is much more strategic, is much more cautious, and more focused. Alibaba is doing big things in finance, in media, in global... so ambition is the strong point and the weak point of the company." A double-edged sword indeed. "Investors sometimes love too much ambition, sometimes they're afraid, so it's a balance."
Clark said he was brought on board to advise Alibaba on its international expansion during the company's infancy as a contractor and "foreign friend." Clark also indicated that Alibaba was to a certain extent supportive in his writing the book, yet he emphasized he had worked independently on it.