l a defender one way and because his left step

November 29, 2017: Giannis Antetokounmpo Adidas Superstar Femme spends his off day at Nike WHQ for a crash course in Nike Air Max Thea Femme signature footwear. The Nike Air Max 90 Dames meetings serve as a starting point for the Nike Air Zoom Freak 1, Antetokounmpo'Nike Air Max 90 Womens s debut signature shoe, and come sandwiched between nights he scored 32 points in Sacramento and 20 in Nike Air Vapormax Femme Portland.Toward the end of the sessions, sitting with a pile of Zoom Air units in front of him, Antetokounmpo smiles wide and says, "I didn't know anything about this process before today."The meetings were devised not simply for the creation of the Greek star's first signature shoe, but also for the making of the Antetokounmpo brand; this set in motion a series of Adidas Gazelle Womens work streams, inclusive of apparel, footwear and logo design. Each audience with Antetokounmpo follows Nike's driving ethos — listen to the voice of the athlete — and combines for Adidas NMD Dam the full range of product in the 6'www.ranmoorpharmacy.co.uk 11" forward's initial Nike line.

"I thought we were going to Nike Air Max 1 Mujer talk with five Nike Roshe Run Femme people about what I like in a shoe," he noted then. "It was much deeper than that. I was Nike Air Vapormax Dam surprised by how many people are involved — the size of the team and the level of input they want from me on the product and what I want to represent."Listening to the voice of the athlete has levels of nuance. Direct conversations, of course, are integral to the process. So, too, is observation — Nike designers and engineers are interested in all the subtleties of a particular athlete's play and personality. Their job is to solve for the unique problems that Nike Air Max TN Mujerinvestigation reveals. The defining features of the Air Zoom Freak 1 combine both elements Nike Air Presto Mujer of "listening" to create a shoe that encapsulates Antetokounmpo’s physical, personal and Nike Air Vapormax Mujer cultural being.

Brass tacks? www.ranchmistral.fr The Nike Air Zoom Freak 1 is an exercise in solving for Antetokounmpo's Nike Air Max 95 Mujer rangy movement. "He's using space with great efficiency," says Ross Klein, Senior Creative Director, Basketball Nike Air Max Thea WomensFootwear. "He uses length to take defender's off of their position. In a euro step, for example, he can pull a defender one way and because his left step — the lethal step — is so long, he cuts a huge, almost two-step, advantage."A double-stack Zoom Air unit is one way of translating personal attachment into a design. Another is the formation of a full-on brand Nike Air Max 1 Femme identity system."In a logo, you can put a lot of things together and talk about your Nike Air Max Thea Mujer life — represent family, represent Nigeria and Greece. That is exciting," says Nike Air Max 90 Femme Antetokounmpo.